Leanna Haakons is the founder of Black Hawk Financial, a marketing and communications company that helps businesses drive revenue and increase brand awareness. She is a financial strategist, entrepreneur, wellness expert, and bestselling author of “Young, Fun & Financially Free.” Leanna is also a public speaker and has been featured on Bloomberg TV and CNBC’s Squawk Box, as well as on top podcasts to discuss financial literacy, marketing, and investing. She has a Master’s in Business Program, International Business, Economics, and Marketing from SKEMA Business School and a Private Capital Market certificate from Pepperdine University.
Leanna joins me today to share how to navigate money and media. She highlights why people need to be wary of financial advice links posted by influencers on social media and how you can evaluate those offering financial advice. She reveals the missteps that many people make when improving their financial vocabulary and literacy. Leanna also shares how you can find your “financial nirvana” through assessing your needs and wants.
“When you know what you are working for, that will motivate you to take those steps to get it.” – Leanna Haakons
This Week on Young Money:
- What FINCON is all about.
- Why the public should be wary of affiliate links on social media.
- How to evaluate media sources and influencers.
- The financial accreditations to watch for when seeking advice.
- Missteps people make when looking to improve their financial fitness aka financial literacy.
- How to find your “financial nirvana” by assessing your financial wants and needs.
- Why saving is not investing and why you have to start investing.
Key takeaways:
- Be discerning about who you listen to on social media.
- Spend time improving your financial fitness aka financial literacy.
Resources Mentioned:
- EP024 Young, Fun and Financially Free with Leanna Haakons of Black Hawk Financial
- EP032 David Jenkins on Investing with TheAnswerIs
- Investopedia
Connect with Leanna Haakons:
- Black Hawk Financial
- Young Fun & Financially Free
- Leanna Haakons on Instagram
- Leanna Haakons on Twitter
- Leanna Haakons on Facebook
- Leanna Haakons on LinkedIn
- Black Hawk Financial on LinkedIn
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