EP050 The Canadian financial services sector revealed with Jennifer Reynolds, President & CEO of TFSA

Jennifer Reynolds is the President and CEO of the Toronto Financial Services Alliance (TFSA), a Toronto-based public-private partnership dedicated to promoting the area’s financial services sector and positioning it as a prominent leader in the industry worldwide. She is the current Director on the Boards of two organizations: the Canada Development Investment Corporation and the Women’s College Hospital Foundation. She has extensive experience in investment banking, venture capital, and global risk management and has received multiple awards and recognition including being named as one of Canada’s Top 100 Most Powerful Women by the Women’s Executive Network in 2015 and 2017 respectively. 

Jennifer joins me today to share the many initiatives the TFSA are focusing on to help bring more business and talent to the financial services sector throughout Canada. She explains why understanding your risk tolerance is critical when considering your investment options and why it’s important for new investors to speak with multiple industry experts to make strong, educated decisions about their investments. She also discusses the current changes occurring throughout the financial services industry that are impacting consumers and the workforce, the key skills young financial services professionals will need to develop to create a successful future in the industry, and the public misconceptions about industry. 

“There’s a lack of understanding of the connection of what we do in the financial sector to how it impacts every single person in the economy.” – Jennifer Reynolds 

• The importance of being tenacious about achieving your goals. 
• Understanding your risk tolerance when beginning your journey into investing. 
• The importance of talking with multiple financial services experts when deciding to start investing. 
• Changes occurring in the financial services industry and how they will impact consumers and the workforce. 
• Skills young professionals need to develop and hone for a future career in the financial services industry. 
• Debunking misconceptions about the industry. 

1. Emotional Intelligence 
2. Communication Skills 
3. Ability to Influence 
4. Problem-solving Skills 
5. Innovation Skills 

• Episode 021 – Banking in the Digital Economy with Neil Parmenter, President and CEO of the Canadian Bankers Association 
• Episode 039 Bitcoin and Other Cryptocurrencies Demystified with Alan Wunsche 
• Episode 047 Adventures with Crypto – 5 Lessons Learned with Digital Wallets and Buy Transactions 
• Unlocking the human opportunity Future-proof skills to move financial services forward  
• Ontario Student Perceptions of Financial Services Careers 
• The changing faces of cybersecurity closing the cyber risk gap 

• Toronto Financial Services Alliance (TFSA) 
• TSFA – Aspire 
• TFSA on LinkedIn 
• TFSA on Twitter 
• Jennifer Reynolds on LinkedIn 

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